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The Most Popular Vacation Rental Areas in Mallorca: 2025 Market Guide

As Mallorca's trusted property management experts at HOME CONCEPT, we're excited to share our insider knowledge of the island's most sought-after vacation rental locations in 2025. With our comprehensive range of services from professional cleaning to full property management, we ensure properties in these prime locations reach their full potential.



Modern open-air lounge with rattan furniture, palm plants, and ocean views.
Modern open-air lounge with rattan furniture, palm plants, and ocean views.


1. Palma and Palma Beach


The capital city continues to be a top choice for vacation rentals, offering a perfect blend of cultural experiences and beach life.


  • Average Daily Rate (ADR): €250-800

  • Key attractions: Cathedral of Mallorca, historic old town, shopping districts

  • Perfect for: City lovers, culture enthusiasts, and short-break travelers


Investment potential: High demand for 2-3 bedroom apartments in historic buildings



2. Port d' Andratx


This sophisticated harbor town has maintained its position as one of Mallorca's most exclusive areas.


  • Popular with: Luxury travelers and yacht enthusiasts

  • Property types: High-end villas with sea views

  • Rental potential: Premium rates during peak season

  • Notable features: Prestigious yacht club, gourmet restaurants



3. Puerto Pollensa


Family-friendly and naturally beautiful, Puerto Pollensa remains a steady performer in the rental market.


  • Best for: Families and long-term summer stays

  • Property highlights: Beachfront apartments and villa rentals

  • Activities: Water sports, cycling, hiking

  • Occupancy rates: 65-75% annually



4. Santa Ponsa


Growing in popularity among international tourists:


  • Attractive to: Golf enthusiasts and family groups

  • Property types: Modern apartments and golf villas

  • Year-round appeal: Thanks to sports facilities

  • Investment opportunity: Growing rental yields



5. Alcúdia


Historical charm meets beach resort:


  • Popular with: History buffs and beach lovers

  • Key features: Roman ruins, medieval walls, long sandy beaches

  • Rental types: Mix of traditional townhouses and resort apartments

  • Seasonal demand: Very high in summer months





Market Insights for 2025


Current Trends


  • Sustainable properties are commanding premium rates

  • Smart home features are increasingly expected by guests

  • Flexible cancellation policies remain important

  • Digital check-in solutions are standard


Investment Considerations


  • Average occupancy rates of 65% across prime locations

  • Higher returns on 2-3 bedroom properties

  • Growing demand for properties with private pools

  • Strong performance of properties with good internet connectivity


Property Management Solutions by HOME CONCEPT


  1. Professional Cleaning Services

  2. Regular Property Inspections

  3. 24/7 Emergency Response

  4. Comprehensive Property Management

  5. Specialized Yacht Cleaning Services


Looking Ahead


The Mallorcan vacation rental market continues to show strong growth potential. With tourism numbers steadily increasing and infrastructure improvements across the island, property investors can expect stable returns in well-chosen locations.



For property owners looking to maximize their investment potential, HOME CONCEPT offers free consultations and custom cleaning plans. Our professional team, ranging from 4-10 members with professional qualifications, ensures your property receives the attention it deserves.




By partnering with HOME CONCEPT, you're choosing a trusted local expert with a proven track record in maintaining and managing Mallorca's finest properties. Our attention to detail and comprehensive service offerings ensure your property maintains its value while providing excellent returns in these prime locations.




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